Back
· Case study · Event activation

Suit Direct

Format
Race day showcase
Turnaround
48 hours
Deliverables
2 concepts (event + try-on)
01.

The brief.

Showcase the race day suits for Suit Direct across two concepts. One built around ordering on the website, trying the suit on at home and making a video of it. The other capturing the suit out in the wild at the race day event itself.

I picked this one up after a successful video showcasing the launch of their Liverpool store.

02.

The approach.

A bit of teamwork between me and a friend, all filmed on iPhone and edited in Final Cut Pro. I wanted to show off not just the suit but the whole vibe of the event. My thinking was simple: if people see the race day, they will want to be there themselves, and that is what makes them want a Suit Direct suit.

Two concepts delivered in total, turned around in a 48 hour edit.

03.

The result.

42,000 organic views across the two videos, and great feedback from the brand.

"This is all fantastic, we love it! Thanks so much 😊"Suit Direct
42K
Organic views
2
Concepts delivered
48hr
Edit turnaround
· Next case
XPENG
Email me
Secret unlocked , UGCEGG10 10% off the course.